This East Yorkshire marketing firm has bought its rival

By Hull Daily Mail | Posted: 8 Feb 2018

An East Yorkshire marketing firm has expanded after buying out a regional competitor.

Melton-based integrated marketing support services agency Bluestorm has acquired rival business Linfoots, following the decision of its founder, David Linfoot, to retire at the end of 2017.

Established in Beverley in 1989, Linfoots became one of the region’s most respected and creative design and advertising agencies.

The firm’s clients have included many of the region’s most successful organisations and businesses.

The move has seen Linfoots offices on Norwood in Beverley close, with business now being directed from Bluestorm’s office at Melton Business Park.

David Linfoot says when he decided to retire, he looked for a like-minded agency he hand over control of Linfoots to.

He says Bluestorm was the perfect partner, with similar values, working practices and commitment to helping clients achieve their objectives.

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Mr Linfoots said: “I am absolutely confident that Bluestorm will be able to provide continuity of service to Linfoots clients. I’m sure too that they will be able to build on what we have achieved.

“Bluestorm offer a wider range of marketing support services than we have done traditionally and are developing new ways to integrate them to deliver maximum return on investment.”

The announcement regarding Linfoots comes days after Bluestorm won the acclaimed accolade of Best Website at the Northern Digital Awards.

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The agency’s work on Hull College’s website was up against sites created for the Metropolitan Police, brewery Theakstons and the University of Liverpool.

Andy Cawley, managing director of Bluestorm, said: “We had always respected David’s work, having seen it at first hand by working on several shared clients.

“We knew too that we had the necessary skills and sector experience to look after his clients. We thought that the two business would fit together well and, as a result, Bluestorm took over Linfoots on January 1 2018.

“It has made for a busy but exciting start to the new year, as we welcome new colleagues and clients, and celebrate our first award win of 2018. Congratulations to David on his retirement, we wish him all the very best for the future.”

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As a result of the takeover, Linfoots’ offices in Beverley have closed. Linfoot’s senior designer, Mark Waudby, has transferred to Bluestorm’s design studio and David Linfoot will be working from Bluestorm’s offices in Melton until the move is complete.

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