Signage and graphics specialist seals deal to open new branch in Hull
By Hull Daily Mail | Posted: 21 Nov 2018
Global signage and graphics specialist Fastsigns has unveiled its new centre in Hull.
The business, which also has branches in York, Leeds and Sheffield, is operating out of display company Displaypak in Harpings Road.
The duo announced a co-brand partnership back in September, and Fastsigns have now opened in the city for the very first time.
John Davies, managing director of Fastsigns UK, said: “Hull is a fantastic city with a thriving business community, making it the perfect location for our newest centre.
“Andrew shares in the Fastsigns vision for ensuring quality solutions and exceptional customer service are at the forefront of everything we do.
“I have no doubt that he will flourish in his business’ new transition.”
The co-brand franchise opportunity allows businesses that have a complementary product offering to the Fastsigns product range to retain their initial business, brand and customer base, while launching a parallel Fastsigns centre.
That allows them to diversify their product ranges and recognise new revenue opportunities.
At the spearhead of the Hull co-brand is Andrew Dearman, and the new deal will mean the Hull centre will benefit from the brand recognition of Fastsigns, while also retaining Displaypak’s original identity and services.
Mr Dearman said: “We’ve been proud to call Hull home for fifteen years and it’s been great to be a part of a city that has undergone so many positive changes in recent years.
“As we move into this new phase of the business, we’re really looking forward to being able to diversify our product range and delivering our customers with an even higher quality of service.”
Mr Davies said of the deal: “Over the coming months we look forward to welcoming even more centres to the Fastsigns network; alongside the Hull centre, we will soon be launching another new centre in the south of England.
“The addition of this centre and Hull will help to steer the Fastsigns UK business to further success.”
For more information on Fastsigns, visit www.fastsigns.co.uk.