New role embraces professional support for cloud technology roll-out

By Grimsby Telegraph | Posted: 5 Jun 2018

IN THE professional services world, things are changing.

Thanks to legislation that has been introduced over the last few years, long gone are the days when you saw your accountant on an annual basis in order to prepare the end of year accounts.

Real Time Information (RTI), auto-enrolment and the government’s latest item of legislation aimed at businesses, Making Tax Digital, has necessitated that firms need to be far more accurate and transparent with their records.

This has resulted in accountants being far more consultative throughout the course of a year, especially with businesses who are yet to embrace cloud-based bookkeeping platforms.

Andrew Robinson, managing director of AP Robinson & Co, said: “It is an incredibly exciting time to work in the industry, especially as technology develops. It isn’t purely about figures, tax and compliance; it’s about finding solutions that enable businesses to perform as efficiently as possible.”

In order to support their clients effectively, AP Robinson & Co has created a new role within the team. Olivia Metcalfe will support clients and the growing number of businesses looking at the variety of cloud accounting options.

The accountant and cloud advisor said “With so many options and bolt-ons available, it’s really important to work with the client to make sure the package works for them and ensure they get the most out of it – for me that’s the best part of the job!”

Olivia will work with businesses on embedding the right technology to take away operational headaches in an effort to reduce administrative duties while using automation and cloud-based solutions.

She added: “British businesses need support to become truly digital, so that they can focus on their unique products and services, serving their customers, and driving the UK economy. Although we recognise that businesses have some questions around Making Tax Digital, we believe that there are huge benefits as a result of digitising accounting processes. Our ambition is to make admin invisible for businesses so they can get on with doing what they love – running their business. With the right training, support and framework, we believe that Making Tax Digital will be instrumental in helping give businesses precious time back.”

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