Another boost for Cleethorpes with £3.8m awarded for coastal community projects

By Grimsby Telegraph | Posted: 3 Apr 2017

A MASSIVE cash boost of nearly £4 million has been awarded to Cleethorpes today - promising exciting new projects in the resort just days after huge plans were also revealed for Grimsby.

CoastNEL has been awarded £3.8 million from the Coastal Communities Fund to help deliver a number of key projects in the town - and one of a number of seaside resorts handed cash to help their revival.

Minister Andrew Percy, MP for Brigg and Goole, announced today how coastal communities in the Northern Powerhouse are set to benefit from a £20 million cash boost. Hornsea and the North York Moors are also benefiting.

Piers, promenades and coastal paths are some of over a dozen exciting new projects set to create new jobs, attract tourists and boost economic growth for their local areas.

This latest investment is part of a wider £40 million government fund, supporting over 30 projects up and down the coast.

It comes just three days after details of a £20m plan to bring SEVEN new restaurants and 9-screen cinema to Grimsby wererevealed.

That news followed a £570k grant to kickstart projects in Grimsby town centre.

The Cleethorpes funding is helping coastal tourism regain its position as England's largest holiday sector. With one third of all domestic overnight trips made to the coast, coastal tourism is now worth £8 billion to the economy each year.

The £3.8 million project will cover a range of projects to enhance key areas of the rersort, provide new facilities and deliver some exciting events in the resort.

Around £3.3 million is earmarked to be spent improving the public realm and introducing public art at key arrival sites, the promenades and in the historic town centre streets. This work will build on the £2.77 million Townscape Heritage programme due to start in late 2017 early 2018.

A total of £332,000 will be put towards marketing and events to bring new visitors to the area and help to extend the traditional tourist season.

There are also plans to reform a beach-front kiosk into an eye-catching entertainment venue. As the Grimsby Telegraph reported in January, consultations to redevelop the popular Cafe Dansanthave been held.

A visitor economy specialist will delivery business support in the form of coaching, mentoring and advice to businesses on customer service, technology, business planning, diversification and marketing.

It's a further huge boost for the resort after last week's announcement of the Sounds Of The Summer concert at Meridian Park, featuring UB40, All Saints, ABC and Right Said Fred. Craig David will also appear.

A Telegraph Camera Club picture by James Pywell

The CoastNEL team that successfully led the bid, is a partnership of local business people, arts, heritage and tourism groups and the local authority.

Julia Thompson, Chair of CoastNEL and a member of the Visitor Economy, Services and Retail Group said: "We are thrilled to have successfully brought this investment to Cleethorpes and this is thanks to our strong partnership approach through our network of community, arts, heritage and cultural interest groups, and also the local authority who has helped to develop and support the bid.

"Our town already has a vibrant mix of businesses and retail, along with a thriving night-time economy and a great beach. This investment means we have an exciting future to look forward to, with projects and events that will attract even more visitors and businesses to the area as well as making it an ever greater place for residents to work, live and play."

Lawrence Brown, Chair of the Visitor Economy, Services and Retail group said: "The Coastal Communities Funding is a unique opportunity to help us grow the quality of life offer for our investors, existing businesses and residents as well as our tourists.

"We want to use this award to build on the wave of confidence in Cleethorpes and the existing planned development as well as getting the public and businesses engaged in supporting the regeneration of the area."

Cllr Peter Wheatley, portfolio holder for regeneration, explained how the award will build on the work already underway in Cleethorpes. He said: "The money for the public realm works, which the council has previously secured from the Heritage Lottery Fund, will have a huge impact on Alexandra Road and Sea View Street."However, the added impact of the Coastal Communities Fund, delivered in conjunction with existing initiatives, make this an excellent opportunity to deliver comprehensive regeneration of Cleethorpes town centre, support ongoing private sector investment and the delivery of significant economic benefits."

He added: "North East Lincolnshire suffers the same economic issues as many other coastal communities across the UK in terms of seasonal employment, but we also have some of the highest deprivation rates in the country within our borders. Improving our "place" offering is fundamental to improving the lives of the people who live and work here. The Coastal Communities funding will help us create the right foundations for investment and growth in our coastal area and support the council's plans for the creation of thousands of new jobs and homes over the next few years.

"There's a renewed energy in the resort and the area, with growth being forecast in many of our industry sectors that are based and specialise here. We'll be continuing to work in partnership with local residents, businesses and community groups to deliver this activity over the coming years."

The programme will run from 2017 to 2019.

Since 2012, the Government has invested £120 million in projects through the Coastal Communities Fund across the UK. The funding aims to encourage economic growth and jobs in coastal towns and communities. In 2015 Summer Budget, the Fund was extended by a further four years until 2021 with at least £90 million of funding available UK-wide.

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